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How to Create a Hit Hypercasual Game in the UAE Market?

Hyper-casual Game Development
Jul 22, 2025
How to Create a Hit Hypercasual Game in the UAE Market
Reading Time: 6 minutes

Hypercasual games are becoming the new cornerstone in the gaming industry, as a maximum number of game fanatics prefer easy gameplay, which hyper-casual game perfectly follows. These are known as one of the most addictive mobile games in the UAE. Along with the entrepreneurs, the popularity of the game is gaining traction among game developers as well. Here in this blog, you will get a detailed guide on how to develop a hypercasual game. So, to know more insights, stick to this blog.  

Comprehensive Process for Developing a Hyper-Casual Game

There are basic and very few steps to create a successful hypercasual game. Let’s explore the detailed guide below. 

Simple, Relatable, and Smart Concept

Hypercasual games are always known for their simplicity and easy-to-understand game mechanics. And these are the reasons why this hyper-casual gaming market is growing this much. It is made with ultra-accessible mechanics like tapping, swiping, or holding. For the UAE players, adding a local theme to the games can increase the chances of it growing. For its better growth and popularity, you can integrate some ideas like:

  • Driving a car in the desert or jumping over dunes
  • Falcon theme-based games
  • Running through the streets of Dubai, past tall buildings or marketers

Fast Prototyping

The hypercasual game success story lies in its time of creation, where speed is the crucial part. The developers usually build and test the prototype of the hypercasual games in just 2 to 7 days. The goal of testing is to quickly analyze whether the gameplay is interesting and does it increases the player retention rate. 

For these addictive mobile games testing, you can use different tools like: 

  • Unity for 2D and simple 3D games
  • Buildbox is perfect for beginners 
  • Firebase is useful for tracking player behavior and testing different game versions

Design Principles for Addictive Gameplay

A game design plays a crucial part in grabbing the players’ attention towards the game. For hypercasual game success in the UAE, your game should have some key points like starting the game immediately after logging in, there should be no long options ot start, and critical menus. A short, fun level can draw a player’s attention. To generate addictive mobile games, offer exciting rewards and points to the players. 

To make your game more fun and familiar for players in the UAE, try using:

  • Arabic text and right-to-left (RTL) layout
  • Local themes or events, like Eid-based challenges
  • Regional sounds, such as traditional music or sandstorm effects

This helps your game feel more personal and increases its chances of becoming one of the top addictive mobile games in the casual gaming Dubai scene.

Different Monetization Strategy

Why are the hyper-casual game development companies building a game? And the answer is very obvious: to generate hyper casual game revenue. Ads like reward video ads are most popular and accepted in the UAE. Interstitial ads, which you can see between different levels or tiers of the game. The banner ads are the most commonly used ads for passive income during idle states. Some of the useful platforms you can use for your ads are:

  • Unity Ads
  • AdMob
  • AppLovin and more

Performance Optimization for Local Devices

There are some basic tips and tricks that you should follow while creating the best hypercasual game. To ensure smooth gameplay on a variety of UAE devices. Keep your game size under 20 MB for faster downloads. You can also use object pooling to reuse game elements and save memory. 

The setting of the game should be that it runs at 60 FPS, but allow it to drop to 30 FPS on weaker phones, as a result, this can lead to a great user base. Use sprite atlases and compressed textures like ETC to improve speed and performance.

Also Read: Why Hypercasual Games Are Popular in the UAE

What are the Basic Mechanics of a Hyper-Casual game? 

There are a few basic and key mechanics that are used in the creation of hyper casual games, they are:

What are the Basic Mechanics of a HyperCasual game

Tapping

You can get clear from the name itself, Top hyper casual games perform and action on a single tap, like jumping over the obstacles or collecting coins. The perfect example you can take of this game is Subway Surfers. 

Swiping

Swiping left, right, up, or down is great for character movement or avoiding danger. It adds dynamic interaction while keeping controls simple for mobile users. 

Holding

This game mechanic is used to build up power, like charging a jump or controlling flight. This mechanic adds tension and timing without complexity. 

Dragging

It is used to give proper guidance to the objects or characters smoothly across the screen. These are ideal for puzzle, stacking, or lane-based games, which are popular in the casual gaming Dubai markets.

Releasing

This game mechanic is paired with the holding, which allows players to release at the right moment for perfect aim or landing, adding a satisfying skill element without any burden on the user. 

Turn Your Game Idea Into the Next UAE Viral Sensation!

Fast Prototyping | Local Themes | Maximum ROI

Join the ranks of top hypercasual games taking over Dubai’s app stores.

Get a Free Consultation Now

What are the Latest Trends in Hyper Casual Games?

Whether a hypercasual game or any game, it needs an upgrade. Adding the latest trends in the games increases their chances of popularity among fierce gamers. 

TrendDescriptionKey FeaturesWhy It Works (UAE Focused)
Sensor-Based MechanicsHyper casual games that use tilt, shake, or motion controlsGyroscope play, balance mechanics, shake-to-winOffers a fresh experience for tech-savvy youth, contributing to hypercasual game success UAE
ASMR GameplayRelaxing games with soft sounds and satisfying visualsFluid animations, calming taps, and ambient feedbackPopular as addictive mobile games for stress relief, especially in urban UAE lifestyles
Hyper-Local Cultural ThemesUAE-inspired settings and holidays featured in gameplayDubai skylines, Eid challenges, and falcon flyingDeepens connection with players and boosts hypercasual game success UAE
Narrative-Driven HypercasualsLight stories are built into short gameplay burstsMini-dialogues, tap-based choices, episode progressionAdds freshness to casual gaming in Dubai and appeals to story-loving players
Augmented Reality (AR) IntegrationBlends AR with simple gameplayObject placement, real-world overlays, live motion interactionGreat fit for Dubai’s tech-forward market and enhances the addictive mobile games’ appeal
Hypercasual x Strategy HybridCombines fast play with light decision-makingTap battles, simplified tower defense, and resource managementOffers variety to players wanting more depth in casual gaming in Dubai
One-Tap Crafting & CustomizationCosmetic design through quick tap mechanicsSkin creation, furniture placement, outfit stylingAppeals to the UAE’s luxury taste and supports the hypercasual game success UAE
Mini Multiplayer MomentsQuick social modes inside single-player gamesGhost races, real-time duels, shared leaderboardsEncourages friendly rivalry, fitting perfectly into the addictive mobile games trend
Emotion-Driven DesignDesigned to trigger specific feelings like joy or nostalgiaColorful themes, soothing music, expressive charactersMakes casual gaming in Dubai more emotionally engaging and memorable

Also Read: Mobile Game Development Trends & Tools

Final Words 

Hypercasual game development is not a daunting task if the given guidelines are not followed properly. Over time, the hypercasual games have made a special place in the competitive gaming market. With its simple game mechanics, this game tends to grow even more in the future. 

Ready to Build the Next Addictive Mobile Hit?

Kickstart your Hypercasual Game Journey Today!

Whether it’s desert drifts or Dubai skyline runs, let’s turn your game idea into a viral sensation.

Get a Free Consultation Now

Frequently Asked Questions (FAQs)

Do I need a large team to build a hypercasual game?

The best part about hypercasual games is that they can be created even by small teams or solo developers. The experts you will need for the hypercasual game development area game designer, developers, and a marketer for a successful game.

How can I know if my idea of a hypercasual game will work in a specific country like Dubai?

You can use prototypes and A/B testing to measure engagement, retention, and CPI (Cost Per Install). Soft-launch the game in small markets or within local communities and analyze feedback. Focus on KPIs like D1 retention and average session length.

Would it be beneficial if I customize my game according to the Arabic-speaking players?

Adapting your game to include Arabic text, a right-to-left (RTL) interface, and regional audio enhances player engagement. It helps users connect more deeply with the content, making the game feel more familiar and significantly improving its success in the UAE market.

After the launch of the game, what are the KPIs I should follow?

Mainly, the KPIs you should monitor after launching your game in the market are day-wise retention rates, the cost per install, lifetime values (LTV), and more. These indicators will help you gain knowledge of how your game is working, its growth in the competitive gaming market, and more.

What types of players are most attracted to he hypercausal games?

Mostly urban millennials and Gen Z, who enjoy quick, low-commitment entertainment on the go. The diverse expat population in Dubai also means that games with universal themes and easy mechanics perform well.

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